Launching your first campaign

Go to Grow → Campaigns and start a campaign. A checklist walks you through each step; you can launch once every step is done.

1. Pitch: a sentence or two shown next to your newsletter in partners' widgets.
2. Price and budget: what you pay per confirmed subscriber (CPA), a monthly cap, an optional cap per partner, and whether to spread spend evenly across the month.
3. Audience: who you want to reach, and who can recommend you (everyone, good-fit newsletters, or partners you approve).
4. Locations: worldwide, the US only, or a list of countries to allow or block.
5. Quality check: Standard or Premium. See how the quality check works.
6. Welcome email: make sure new readers get a good first email.
7. Test subscriber: send yourself through the flow to check it works.
8. Funds: add enough balance for at least one subscriber.